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Sofía Vergara, Eva Longoria, and Brand/ Star Power

BY: GURU JAY
  
Warning
How dirty is Hollywood’s politics? How shady is Hollywood’s business? Are you sure you want to work in this entertainment industry?

Sofía Vergara is a bigger brand but Eva Longoria is a brighter star. There is a clear distinction between brand and star power. The brand will last long after the star has burnt out.
Did you know Vergara gets paid to drink Diet Pepsi? Also, Sofía stars in Rooms to Go commercials. Plus, she is a Cover Girl.

Marilyn Monroe, Elvis Pressley, and Bob Marley died but their image and likeness lives on through merchandising. I respect Sofía Vergara’s brand and marketing. Sources say Vergara has a net worth of $85 million and counting. In comparison, estimates put Eva Longoria’s value at $35 million.
I wonder sometimes whether Longoria realizes her star power, because she’s seriously underutilizing her famous name. Nonetheless, I applaud the celebrity’s charitable activities. What is more, I believe her philanthropy is making a difference.
By no means is Eva the perfect role model. However, she gladly confronts challenging issues. Plus, Eva seems humble.

I like Sofía but she appears overconfident. Nobody is above the law of Father Time. At some point beauty fades fast. I’m not saying Vergara can’t act, but Longoria is better.
Doesn’t Sofía deserve recognition for Modern Family? The Colombian-American plays her part terrifically. Latinos should embrace Vergara with open arms. It’s amazing the highest paid TV star is Latina.
I consider Longoria and Vergara the TV version of Cameron Diaz and Jessica Alba. Like Diaz and Alba, they are both dazzling and in high demand. So, why aren’t Eva and Sofía in more movies?

I’ve heard Hot Pursuit starring Reese Witherspoon and Sofía Vergara is giggle-filled. Furthermore, Frontera is some of Eva Longoria’s best work. Do you see why Sofía and Eva are the best Latina actresses? 

I am Guru Jay launching off into orbit in 5-4-3-2-1!
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