BY: GURU JAY
How many times has Diddy (Puff Daddy, Puffy) changed his brand name? The Hip-Hop impresario reinvents and expands his businesses. Sure you know that he maintains Sean John, a fashion company. But did you also know in October 2013, Diddy founded a digital cable television network named Revolt?
These days some people see Diddy as the Ciroc playboy. In actuality, Puffy’s empire crosses over into a variety of industries. Furthermore, Diddy represents diversity. That’s why Diddy conducts business with all kinds.
More so than Jay-Z, Diddy influences Kanye West and the Hip-Hop world. Master P was unsuccessful as an agent but there’s no doubt he inspired Jay-Z’s formation of Roc Nation Sports. If Jay-Z is the Warren Buffett of Hip-Hop, then Diddy is Bill Gates, and Dr. Dre is Carlos Slim. At the end of the day, they’re all about the Benjamins, baby!
The entertainment business has enough entertainers but not enough businessmen. What should be done to reverse this course? How about stopping young men from only thinking in the temporary mindset? What if they invested in themselves instead of buying Bentleys, Maseratis, and Ferraris?
There’s nothing wrong with splurging and flossing when you’re financially educated. Diddy owns fancy cars, clothes, and gems but he’s also highly invested in lucrative businesses. How many stars own stocks?
Diddy’s brand is ever-changing because the rap icon understands living in a violent world. Harlem’s globetrotter realizes that rough and tough circumstances make you stronger and don’t dictate unfavorable outcomes. While predicting the future is fool’s gold, preparing for the worst is not only best but also wise.
Photos By: Wikimedia Commons
Look beyond Puffy’s personas and you’ll find class and personality. In every instance, Diddy makes mention of his family. Oscar winning music artist Common was right, “Even in this generation living through computers, only love…can reboot us.” What is more, Diddy recognizes the common thread bridging together both prosperity and posterity.
I am Guru Jay launching off into orbit in 5-4-3-2-1!