BY: GURU JAY
I grew up on Destiny’s Child (pun intended). Beyoncé, Kelly Rowland, and Michelle Williams were the premiere music group of their time. Who remembers when I’m A Survivor played on the radio non-stop?
Moreover, Destiny’s Child is responsible for adding words to our vocabulary such as Bootylicious. I bet Beyoncé and the girls unintentionally recruited for the Army with their Soldier song. Who recalls in that video Solange Knowles was pregnant?
Solange is an unofficial Destiny’s Child member. For years, many fans anticipated Solange to officially join the group. Right now is the perfect time for Destiny’s Child to reunite for a tour. Why not include Solange in the mix?
Let me explain my reasons. First, Beyoncé could use it for her legacy. Second, Kelly Rowland and Michelle Williams could use publicity. Lastly, Solange could use the tour to launch a future album.
Didn’t Beyoncé use Destiny’s Child as a launching pad? Can you imagine how fans would respond? This is a winning proposition.
As a marketing practitioner, this would be your dream. In the words of Kelly Clarkson, “some people wait a lifetime for a moment like this.”
Destiny’s child deserves an induction into the Rock and Roll Hall of Fame. Additionally, Solange Knowles deserves a Grammy. But to earn one, she needs a chance.
Let Solange seize the opportunity before it’s too late. We’ve witnessed many entertainers fall into traps. All too often, singers are held back because record labels won’t put money up for their promotions. Some movie producers are guilty of cutting corners and slicing budgets.
Solange is a unique artist similar to Erykah Badu. I like her style. She’s free.
She should debut a new album soon. I believe the talented singer could go platinum if somehow she joined Destiny’s Child for a reunion tour.
I am Guru Jay launching into orbit in 5-4-3-2-1!