Peyton Manning - IamGuruJay

BY: GURU JAY

Celebrities reach millions and cause thousands of actions via television, the Internet, and social media. How effective are celebrity endorsements? They’re very effective because the entertainment industry strongly influences society and culture.

This blog post will discuss celebrity endorsements in the automotive industry.

Driven Celebrities

Driven celebrity Matthew McConaughey drives a Lincoln. Ever since making the ‘Lincoln Lawyer,’ movie, the pretend attorney has capitalized on his famous filmography. And he’s not the only celebrity making a fortune by endorsing automobiles.

With today’s technology, it’s inexcusable for celebrities to live in poverty. It saddens me to read about the misfortunes of entertainers, especially athletes. Driven celebrities Michael Jordan, Magic Johnson, and George Foreman are anomalies.

Why can’t more celebrities drive themselves like the aforementioned and following celebrities?

Ford gave country music pioneer Toby Keith a profitable package. Volvo smartly signed an endorsement deal with martial arts master Jean-Claude Van Damme. Moreover, Honda sealed a package with Oscar-winning actress Charlize Theron.

If you’re an amateur Tennis player, you’ve probably noticed Maria Sharapova in some Land Rover advertisements. Also, professional athletes Peyton Manning, Tiger Woods, and Shaquille O’Neal have lucrative endorsement deals with Buick. Do you really believe Buicks are spacious enough for basketball centers?

Comedian Tim Allen lends his voice to Chevrolet commercials. Also, rappers Dr. Dre and Eminem represent Chrysler. It’s impossible to name every last celebrity car endorsement.

Photos By: Wikimedia Commons

Many celebrities endorse cars to maintain their luxurious lifestyles. If you want a Malibu mansion, Beverly Hills condo, and Cape Cod yacht, you need a financier. So simply endorse a car.

I am Guru Jay launching off into orbit in 5-4-3-2-1!

Pepsi Vs. Coke Celebrities

BY: GURU JAY

Celebrity endorsements are very valuable. Brands are built on the backs of athletes and entertainers. That’s why as a celebrity it’s important to know your worth.

Pepsi Co. and Coca Cola rule the soft-drink world. Because of their marketing campaigns, these beverages have worldwide recognition. They also have a stable of celebrities to ride.

Pepsi has a great position because it owns Gatorade. But Coke owns Vitamin Water and Sprite. So, there is a legitimate rivalry brewing.

These celebrities have endorsed Pepsi and Coke products…

Pepsi

Katy Perry