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How Lorde Generates Traction

BY: GURU JAY

How Lorde Generates Traction


Photo By: Wikimedia Commons

If you want something to do, why don’t you listen to some music? Listening to music is more than just a hobby. Listening to music is a lifestyle. Can you imagine life without Vevo, Spotify, and Coachella?

Have you heard any good songs lately? I’ll share what’s new on my playlist with readers. Recently, I have discovered Lorde. I highly recommend listening to the singer. I plan on attending her concert in the future.

Her sound is similar to Lady Gaga’s futuristic music. She sounds like a talking saxophone. There’s something special in her voice that only a few singers possess. No one can deny her creative streak.

They say if you can make it here in New York, you can make it anywhere. 20 year-old Lorde demonstrated her big time abilities in the Big Apple as musical guest on Saturday Night Live last March. Her performance received an ample round of applause from a lively crowd. It wouldn’t surprise me if Lorde is invited back to host as early as next year.

The Tennis Court songstress makes headlines like Serena Williams weekly. She may even surpass Serena’s popularity one day soon. But right now the Wimbledon legend is on top.

Still, Lorde has the whole world ahead of her. Did you know the sexy songstress originates out of New Zealand? The hot Iggy Azalea originates out of Australia, which is not too distant from the Green Light singer’s headquarters.

As a result of hard work and good looks, Lorde is a major trend in search results. In fact, she was the 5th most Googled celebrity a month ago. I believe she is in the process of building a global fan base right now. She generates a lot of traction in magazines, on blogs, and around town. 

I am Guru Jay launching into orbit in 5-4-3-2-1!
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How Pharrell Williams Became Popular

BY: GURU JAY


The Voice coach Pharrell Williams created ‘Happy’ and the rest is history. Honestly, I didn’t like the song at first. You see, I thought it was a rip-off of the nursery rhyme “If you’re happy and you know it, clap your hands.” But you could argue “there is nothing new under the sun.”
I changed my mind about the song after realizing its effect on people. Mass hysteria overrides prejudices. For the record, I’ve always liked Pharrell Williams because he’s a cool cat.
It’s that the world just recently discovered his coolness and greatness. Pharrell’s personality draws people in. Plus, the musician simplifies complex rhythms.

Is Pharrell a rapper? Or is he a singer? No doubt he uses his voice to create good music. What is music but a universal language?
Pharrell became popular by first collaborating with top talent. Before going solo, he was a part of the Neptunes and NERD. Initially, like Dr. Dre and Kanye West, he was in the back of the studio making hot beats.
Snoop Dogg took a liking to him because of his keen ear for music. That’s how come Pharrell made major contributions to hits like ‘Beautiful’ and ‘Drop It’s Like It Hot.’ Also, the artist helped develop ‘Blurred Lines’ with Robin Thicke.

Photos By: Wikimedia Commons

Unfortunately for them, the late Marvin Gaye’s family won a lawsuit against Williams and Thicke. Nonetheless, the song was commercially successful. Furthermore, Happy was a world famous phenomenon.
What if more rappers chose to create positive songs? You see I enjoy all types of music. However, there is more than enough room for every sound.
I admire the musicians who act responsibly. Can’t we hold celebs accountable? After all, don’t fans buy their products?
In short, expect Pharrell Williams to keep swinging for the fences. So long as he’s up at the plate, he’ll make the most of it. He has an opportunity to become a walking and living legend like Reggie Jackson. 

I am Guru Jay launching off into orbit in 5-4-3-2-1!